Outreach on digital marketing and health at workplace

Syllad | The Rising MeghalayaMay 1, 2024

Two outreach programmes on “Awareness in Digital Marketing” and “World Day on Safety and Health at Workplace” were organized by the Department of Computer Science at the University of Science and Technology Meghalaya (USTM) on Monday. 

The programmes were organised in association with the NSS Cell at Jorbil village in Ri-Bhoi district of Meghalaya. 

Students from the BCA 2nd semester and MCA 1st semester participated in the outreach programmes. The events attracted local people, students, and teachers encouraging a comprehensive understanding of digital marketing as well as safety and health at the workplace. 

Dr Chinmoy Bharadwaj delivered a speech on digitalisation and analyzed the current state of digital marketing that plays a significant role in raising the traffic rate to a specific website. Various advantages of digital marketing were also discussed to encourage the audience. To engage participants actively, all the group members initiated a good interaction with the local people of the Jorbil Village. 

Altogether 70 villagers participated in the digital marketing awareness event. This is one of the USTM initiatives to develop the nearby area by encouraging the local people to participate in digital marketing as well as to get the advantages of it.  

On the other hand, nearly 50 factory workers participated in the programme on World Day on safety and health at the workplace.